The future of the publishing industry is something I put a lot of thought into. I care about this subject not only as a publisher, but as a writer and reader as well. For anyone else who cares about his subject, watch the following video.
Not just the first half.
Watch it all. I’ll wait.
The problem is not with readers. The problem is with publishers and publishing.
We need to adjust our mindsets.
The digital age gives people so many more choices, we can’t continue telling them what they want. We have to figure out what they want and give it to them.
I still have a class to finalize for tonight, but this is a subject I plan to come back to quite often. Anyone have any thoughts they’d like to share?